Web Video: If Not Now, When?

blue stick_figure_out_of_monitor_1936Tomorrow is November 1st, the holidays are approaching fast and 2013 is nearly over.  Was web video on your agenda for 2013?   Did you forget to do video or never get “around to it?” There’s still time!

Whatever you do with online media to promote yourself and your business, don’t ignore video.  The Web Video Marketing Council just came out with its 2013 Survey and Trends Report and the numbers are impressive.

More than 600 marketing professionals were surveyed about how online video is being used by businesses for marketing communications. Here are some of the results:

  • 93% of marketing professionals are using online video for marketing and communications in 2013
  • 84% are using video for website marketing
  • 60% are using video for email marketing
  • 70% are optimizing video for SEO
  • 70% will increase spending on video marketing in 2013
  • 82% said video marketing has had a positive impact on their business or organization

I am sure other year-end reports about video in business will appear in the coming weeks and I expect the figures will be just as strong.

Is 2014 Your Year for Video?

As you make marketing plans for 2014, be sure to consider video. Maybe you want to create a video for your website, use video email marketing, start a video blog or do something else with video. 

Put exploring your video options at the top your “To Do” list for 2014.

Want Media-Ready Results?  Let’s talk!  I can help you create an online video marketing strategy, become a better on-camera presenter, develop your video content, write a script, set up a home studio using the right camera, lighting and audio for you…and so much more.

Discover how online video marketing can give you more visibility and more credibility now and in 2014. 

Leave me a message in the form here and I’ll get in touch with you.

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Janet Vasil

On-Camera, Speaker & Media Coach/Trainer at Vasil Media Group | Your Media Moment & Beyond
Communication Coach, Media Trainer & Founder Janet Vasil is a former award-winning, EMMY®-nominated TV Journalist who helps rising and future business leaders communicate with courage and charisma on-camera, and off. Contact at http://bit.ly/Talk2Janet

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