How to Get Publicity: And Make the Most of It Once You’ve Got It

How to Get Publicity: And Make the Most of It Once You've Got It Business needs a boost? Invented the software that's going to revolutionize cyberspace? How is everyone going to find out about that fundraiser you're organizing? Publicity is the simple answer to your prayers–the greatest (and cheapest) resource for self-promotion that's available.Learn everything Read more about How to Get Publicity: And Make the Most of It Once You’ve Got It[…]

Talk Radio wants YOU!

I often talk about TV and online video but don't forget radio. Tap into radio talk shows on-air and online and pitch them for publicity interviews. Radio talk producers often need to fill several hours a day so they're always on the look-out for great guests. There are shows for just about every topic reaching Read more about Talk Radio wants YOU![…]

Blogging for the Long Haul

                                                        I love writing this blog but there's no question, it's a commitment.  After nearly two years, my business is going in a different direction and I sometimes struggle to post regularly and keep my content fresh.  Still, I can't tell you how many times someone I've met online or at a networking event Read more about Blogging for the Long Haul[…]

Social Media Blur

A longtime friend and mentor who's a marketing consultant recently told me he is opting out of the Social Media whirl.   He said he made the choice for both personal and professional reasons which he didn't want to go into.  His decision got me thinking.  Miley Cyrus quit Twitter last fall to, "get a personal Read more about Social Media Blur[…]