I’ve been seeing a lot of bad video lately. Unintentionally bad video that either is unwatchable for technical reasons and/or is embarrassingly bad in its content and execution. Marketers say Content is King and will overcome other deficits but they are talking about quality content . Not any old content you can slap up on Read more about Why NO Video is Better than BAD Video[…]
We all see so much hype on the Internet with easy button catch-phrases that seem to promise every one can do just about anything, quickly and easily, for free or nearly free, with little to no effort or forethought. Hmmm. I am here to tell you producing quality video does not fall into that category. Read more about Video Production Value and Your Brand – Part One[…]
We live in a multimedia world. The vast majority of us consume voracious amounts of print, broadcast and Internet media constantly, but it’s a much smaller number of people who create media. That’s where an opportunity lies for you and your business to stand out and get noticed online. Why not be the producer? Dream Read more about Be the Producer: Online Media for Every Personality[…]
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