Happy Birthday USA! I'm declaring my freedom and taking a break from blogging today! Hope you and your family have a safe and happy holiday, enjoying all the parades, cook-outs and fireworks. See you next week.
Here in the US, the Independence Day Holiday (July 4) falls on a Sunday this year. Many businesses are giving their workers an extra long holiday weekend from Friday July 2 through Monday July 5. That means a lot of local TV newscasts will need extra holiday-related stories throughout the four day span and that Read more about Still Time to Pitch for 4th of July[…]
My wish for the world is from a favorite carol: Peace on Earth. Good will toward Men. It Came Upon a Midnight Clear mp3 To my readers, clients, family and friends: I wish you all the joy and warmth of the holiday season and health and happiness in the New Year. I look forward to Read more about Seasons Greetings[…]
A good way to get publicity is to link your "news" to a holiday of some sort. Use the calendar to spot all the traditional ones for next year. Circle them and map out your story pitching strategy. Also get familiar with off-beat commemorations, awareness and theme days and months that could attract media attention. Read more about Holidays Come in all Shapes and Sizes[…]