Write a Letter and Get on TV?

Want to get on the air? Try writing a letter to the editor of your local newspaper! Why?   When I was a local radio and TV reporter, one of the newsrooms’s daily must-do’s was reading the Letters to the Editor section of the area’s papers.  It’s a good place to find potential news sources, identify Read more about Write a Letter and Get on TV?[…]

Make an Impression with Birthday Wishes

Boomer Biz Queen (TM) and Online Business Coach Donna Gunter sent me a link to this YouTube video to wish me a Happy Birthday on Facebook yesterday.  Great social media marketing idea for keeping in touch.  Find a video of an iconic band or singer, for any generation, especially if they’re performing a birthday song, Read more about Make an Impression with Birthday Wishes[…]

Edgy Brownies Needed Buzz

On Feb. 28, CBS Sunday Morning's Bill Geist featured three entrepreneurs who came up with unique ideas. Watch the story here Big Ideas for Entrepreneurs All three tales are inspiring, but my favorite is the third one about Matt Griffin and his brownie pan.  He was passionate about his product and worked hard to create Read more about Edgy Brownies Needed Buzz[…]

Make the Most of Your Moment

I found this article by Lisa Braithwaite on buzzle.com. (and of course, I couldn't resist the title.) It's good advice for effectively getting your message across with print journalists. (and would also mostly apply to telephone interviews with radio reporters). Your Media Moment: Give a Successful Interview Prepare your key points in advance and never Read more about Make the Most of Your Moment[…]