It's here! As I promised last week, a new media contact list service is now available online. It's called Key Media Contacts and it's geared to giving small businesses affordable access to quality lists of journalists and bloggers so the businesses can effectively handle their own PR and generate valuable publicity.
It was developed by a small business owner, Mitchell Silverman, who had success writing his own pitches and then emailing and calling the media to get free publicity but found it a challenge to get and maintain an up-to-date list of media contacts.
Recognizing the need for good media data at good prices, he created Key Media Contacts. Now his team of researchers is working daily to keep subscribers supplied with media contact information that is fresh and timely, just the way the big services do. (I contributed a few articles to their blog before the launch)
If you're looking to do your own PR on a budget, here's my affiliate link for Key Media Contacts
Check it out and sign on to save time and money in your DIY publicity efforts.