There’s a knack to good storytelling and one element should not be overlooked.
When a reporter asks a question, don’t feel you have to rush to answer. Pause. Breathe. Compose your response in your mind before you speak.
Landing a media interviews is an excellent opportunity to share your expertise with a wider audience, but make sure you prepare to face the media.
Media is one of those umbrella terms that means different things to different people. In recent years, we’ve added more terms like new media, social media, digital media and legacy media. Digital technology has eroded the distinction between traditional and online media and traditional forms of print and broadcast media simply are not as effective Read more about The POE-try of Media Defined[…]