Gifts and Reporters

Most of the time sending a gift to a reporter is a bad idea.  Journalists don’t take gifts.   All news organizations have ethics policies about accepting gifts.  Some won’t even let their reporters drink a free soda or cup of coffee, if it is offered by a source or a potential source (which means just Read more about Gifts and Reporters[…]

Social Media for Authors and Writers

Here’s a terrific guest post from Drew Gerber, the CEO of www.PublicityResults.com and creator of www.PitchRate.com.   While it’s aimed at the authors and writers among us, this is timeless advice for anyone who wants to effectively balance the personal and the professional in their online relationships.  Enjoy! Keep a Personal Touch Online Social Networking Tips Read more about Social Media for Authors and Writers[…]

Easy Video Creation – Google Search Stories

No question web video is making a big impact.  Many people don't want to read, but they love watching.  TV?  Video?  It's all the same.  Google loves video and it is the number one search engine. YouTube video search is right behind it Now's the time to get publicity for yourself and your business with Read more about Easy Video Creation – Google Search Stories[…]